End of the Leash

natural, healthy, and thoughtfully-sourced pet foods, treats, and supplies

New Foods by Stella & Chewy's and Essence


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We are excited to announce a new pet food line on our shelves, from the makers of Zignature and Fussie Cat—Essence: The Embodiment of Superior Pet Nutrition.

At End of the Leash, we carry both the Essence canned and dry for dogs and cats.

Here’s what Essence has to say about their premium pet food:

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Protein: Building Blocks
Protein is important to carnivores. It’s what builds strong muscles and fuels their energy. We are committed to a meat first philosophy for the best possible health for your dogs and cats.

Closer to Nature
It is our personal vision for premium pet food. Made with the highest quality ingredients and loaded with animal proteins, Essence® brings your canine and feline companions closer to nature. Animal proteins provide the building blocks of powerful muscles, strong bones, and healthy functions. Formulated from the very Essence® of nature, this is the next generation of pet food.

Sustainable Sources
Creature
The highest quality proteins from responsible and clean sources. That is the Essence promise. Our proteins are sourced from all over the world, bringing together ingredients that are specific from certain regions and using them to craft our unique recipes. Each recipe showcases the best of poultry, fish, and red meat. We choose the proteins that provide the healthiest nutrients and great taste for all your furry companions.

We use ingredients like Guinea Fowl, Turkey, Herring, Salmon, Boar, Lamb, and many more.

Health and Functions
Dog & cat ancestors were wild

Dogs descended from a now-extinct prehistoric wolf. The modern gray wolf is the closest living cousin of the modern dog, having branched off from that common ancestor only 40,000 years ago. In fact the modern dog and the modern wolf share 99.96% of DNA. Our dogs are basically just super-social, people-friendly wolves. That also means dogs share nutritional needs with their wolf cousins as well.

Cats are of the family Felidae. This family includes all the big cats we are familiar with, such as lions, cougars, and tigers. Within that family is a group of smaller cats called Felis. It is from this group where the modern domesticated cat comes from. Cats still have the natural hunt instinct and dietary needs of wild cat species. Those wild cats were hunters and carnivores, and modern cats are no different.

So dogs and cats are essentially wild. In recognition of this, we created Essence to bridge the past with the present, and to provide for our cats and dogs a nutrition that’s closer to nature, the way nutrition was meant to be.

Benefits of Meat
Dogs and cats are a part of the order Carnivora. Thus, they are
biologically adapted to catch prey and eat meat. These animals do not farm or graze. The plant food that they do consume come from the stomach contents of the prey they catch, often which are herbivores. Essence recreates that diet. Our approach is always animal protein first. The way it was meant to be in nature.

Free of
Canines and felines are designed to eat meat. We leave out grains and potatoes and any other ingredient that does not serve a natural, clean diet philosophy.

Philosophy of elimination
Elimination diets are a way to assist your pets avoid potential food sensitivities. Foods that combine such ingredients, e.g. starches, oils, and vegetables, can have an effect on dogs and cats, such as irritable stomach and other conditions. Essence cuts out ingredients that might cause food sensitivities so that instances of an undesired effect is minimized.

All recipes are free of:

Healthy ingredients we include:

Red lentils
Coconut flour
Pumpkin
Chia seed oil

Grain
Potato
Alfalfa
Flax

Peas
Sunflower oil
Eggs

 

Wholesome, human-grade wet food for cats by Stella & Chewy’s

Also new on our shelves…FOR CATS…are Marvelous Morsels and Purrfect Pate by Stella & Chewy’s!

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If you are looking for a limited-ingredient, single-source protein food for your kitty, this is a superb option. Packed in Tetra Paks, they are BPA-free, recyclable in many areas and biodegradable. Real meat chunks, nutritious bone broth, and organic vegetables are what you’ll find in this food. What you won’t find—carrageenan, grains, gluten, or potatoes, and no ingredients from China.

These new foods are also a great way to get more hydration into your kitty—they are 78-82% moisture (bone broth, not water). You can use Marvelous Morsels and Purrfect Pate as a complete meal for your adult or senior cat, or as nourishing toppers (not recommended for kittens).

Stop in store and grab some for your best feline friend!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Spike is a five year-old Red Ear Slider. He is an aquatic turtle who enjoys most of his time swimming and floating about. Because he is a reptile, he does hop out of the drink from time to time to soak up the "rays" and "sun" himself. When the weather is warm enough he would even enjoy going outside for supervised shenanigans. The average life span for a turtle like Spike is 20-30 years; so he is a long-term companion. However, Spike is most likely a loner and will not need to have turtle friends to be fulfilled. Stop in to HAWS and learn more about him!

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Hope to see you soon!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Animal Friends and Your Health


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There are countless beneficial reasons to have animals as part of your family, as those with cats and dogs will heartily share! Not only can they be an endless source of entertainment, but they can also help encourage us to be active, keep us company, and remind us to play when our lives are busy and stressful.

We found two articles by Dr. Karen Becker discussing the benefits of having animals in our lives. They go well beyond the obvious reasons—here’s to having healthy, happy, long lives with our best furry friends by our side!

The Hidden Health Benefits of Owning a Dog: Dogs Can Often Increase Your Physical Activity, but Here's a Much Bigger Benefit

7 Things You Miss Out on by Not Owning a Cat: The Loving Pet with a Memory That's 192 Times Longer Than a Dog's

 

Wet Noses Jerky BOGO

At both of our End of the Leash locations—Buy One, Get One of Wet Noses Jerky through March! Available in 3 flavors: Beef, Chicken, or Turkey.

WHILE SUPPLIES LAST!

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Have you saved the date?

What: Customer Appreciation Day Summer Fun Event

Where: End of the Leash Mukwonago

When: Saturday, July 20th, 2019

Watch our Facebook, newsletter and blog in the coming months for all the details!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

The HAWS Pet of the Week this week is Lavender, a small but stunning dilute tortoiseshell cat! She is seven years old and upon first meeting seems a bit on the shy side. However, once she has thoroughly evaluated you she leans in...for pets and snuggles, that is. Lavender thrives on tranquility, so a peaceful home without young kids is what she needs. She enjoys (or at least tolerates) the company of other cats but would most likely be overwhelmed by a dog. This beauty has been at HAWS for over a year because she is looking for an adopter who is perfect for her. Are you her person? Come to HAWS and check her out.

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Hope to see you soon!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Home Alone


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Does your best canine friend hang out alone at home all day while you’re at work?

Dr. Karen Becker has some helpful information on how to make the days more worry-free for you, and more safe, enjoyable and appropriate for your Fido.

Check out her tips and alternatives!

—-> How Often Should Your Dog Get a Potty Break?

 

Dr. Patton on dogs eating poo

 

Purrfect games for your indoor kitty!

Our friends at Vet Street and Pawsitively Pets have shared lots of creative ideas to help you tap into your kitty’s inner hunter! These “games” will not only stimulate your cat’s natural hunting instincts, but give her plenty of exercise as well. You may find her ready and willing to engage on a daily basis once you’ve tried these!

—-> Four Games That Tap Into Your Cat's Animal Instincts — Plus the Best Times of Day to Play

—-> 6 Easy Exercise Games for Indoor Cats

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

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This week the HAWS Pet of the Week is Primrose!

This sweet pup is a cuddly and playful five-year-old Pit Bull who came to HAWS as a stray. She has been patiently waiting to be adopted since 2017!

Rosie, as she is affectionately called, loves walks, swimming and car rides. Primrose adores humans and is good with kids but would need to be the only pet in her new home. This gal currently lives with a foster family but is looking for a permanent tribe to call her own.

She is available for viewing by appointment only so call us (262-542-8851, ex.- 0) to schedule a meeting with Precious Primrose!

Staying warm? Stop in and see us!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

New On Our Shelves--N&D by Farmina


Angelo, Francesco, and Nicola Russo of Farmina Pet Foods, along with the 4-legged family member, Francesca.  Photo courtesy of Farmina Pet Foods.

Angelo, Francesco, and Nicola Russo of Farmina Pet Foods, along with the 4-legged family member, Francesca. Photo courtesy of Farmina Pet Foods.

End of the Leash is excited to provide you with Farmina’s N&D (Natural & Delicious) line of canned foods for dogs and cats! We have an extensive selection of flavors and formulas for both.

Farmina began in 1965 and is located in Italy. They are a family owned company, currently in their 3rd generation.

Their mission:
Farmina is nature and science in perfect harmony.
 Our mission is to develop the best all-natural, nutritious, and scientifically validated food that both cats and dogs will love. That’s why in our kitchen, we mix and cook only the finest raw ingredients following strict guidelines set by nutritional experts. With their expertise, we have designed a scientifically validated diet specific to a carnivores nutritional needs.

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Some reasons why we chose to add Farmina’s N&D to our shelves:

  • Farmina produces all of their food to order; no private labels or co-packing.

  • All of their products are 100% non-GMO.

  • All of their products are low-glycemic index tested.

  • They do not use any meat meals; only deboned real meat.

  • They locally source almost all of their ingredients in Italy and choose to support family farms.

  • Their foods contain natural antioxidants as preservatives—nothing artificial.

  • Cans are BPA-free!

  • All research for the company is cruelty-free.

Stop in and chat with our knowledgeable staff about N&D today!

 

March Newsletter coming soon!

You’ll be glad you signed up for our newsletter when you see all the useful tips, huge sales, event announcements and more for March and into this year!

It’s SO easy to sign up. Just scroll down to the “Stay Connected” Section on our website home page and enter your email and click Subscribe. That’s it! (Below is a screenshot of what you’ll see on the website home page.)

We promise no spam, and no sharing of any of your information, ever.

This is a screenshot of our Stay Connected section on our  website home page .

This is a screenshot of our Stay Connected section on our website home page.

 

Save the date

Put it in your phone, write it on your planner, scribble it on a sticky note…

End of the Leash’s
FIFTH Annual Customer Appreciation Day (Summer Fun Event)
will be Saturday, July 20th!

Of course we’ll have Pier Pups dock diving as always, tons of product demos, cuddly rescues for adoption, insanely awesome sales, live music and much much more. Plan ahead and bring the whole family (4-legged included)!

Here are some fun memories from our last 4 Summer Fun events. Can’t wait to see you there!!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

This week's HAWS' Pet of the Week is Popple! This beautiful blonde German Shepherd mix came to HAWS from Texas and is about two years old. She is eager to learn and already knows some cues, such as "sit". Popple is goofy and affectionate, even putting her ears back and grinning. This sweet girl must be in a home with children 6 and older because she can be reluctant giving up her bone. She must be the only animal in the household.

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Hope to see you soon!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Understanding Poopcicles


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Do you have a poop-snacker? Are the poopcicle temptations for your canine friend simply irresistible?

Our friend Dr. Karen Becker discusses this stinky habit—called coprophagia—in detail in her article Why Do Dogs Eat Poop? on healthypets.mercola.com. You can also join in the conversation on her Facebook post!

 

More reasons to love Auntie Jennie’s

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We just had to share this awesome interview WDJT Milwaukee did with Jennifer Schwingle of Auntie Jennie’s Barkery. She’s a one-woman business—working right from her own home kitchen in Franklin, Wisconsin. End of the Leash proudly sells Auntie Jennie’s treats!

“Our mission at Auntie Jennie’s Barkery is to provide high quality dog treats that you can feel good about giving your dog every day!”

When I started Auntie Jennie’s, it was to make healthy treats for my niece and nephew dogs for Christmas. As I have grown, I am so very proud that I can provide healthy dog treats to your dog as well!! Bentley, our taste tester, can tell you that these treats are the best out there!!
– Owner, Jennifer Schwingle

Jennifer Schwingle of Auntie Jennie’s Barkery in her  interview with WDJT Milwaukee .

Jennifer Schwingle of Auntie Jennie’s Barkery in her interview with WDJT Milwaukee.

You can connect with Jennifer on her Auntie Jennie’s Barkery Facebook page.

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Today is all about love! Nietzsche and Winifred are a bonded pair of New Zealand mix rabbits. They adore one another, and like all bonded pairs at HAWS, will be adopted together. Nietzsche is two years old and Winifred is one. He is neutered and she is spayed. These youngsters will entertain you with their antics. Between games of chase and bunny binkies this duo is a riot! They make a BUNderful pair and would like to share their love with you!

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Stay warm out there!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Fun in the...Snow!


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Now that the Polar Vortex has passed—and more snow is coming our way—we found 6 fun games on Dogster to help you enjoy the rest of the winter with your best canine friend!

Ever heard of skijoring ?

Or maybe some snow-gility !?

Read on to find out more!

—-> 6 Fun Games to Play With Your Dog in the Snow

And don’t forget—safety first in the cold and snow! The American Veterinary Medical Association has compiled a detailed list of tips, things to observe, and choices for you and your pet during cold weather.

—-> Cold Weather Pet Safety

 

Fun treats to use in your snow games

Stop in and check out our variety of treats by Benny Bullys, Vital Essentials, and Momentum.

 

More SnoJams and boots available

We received another shipment of boots and SnoJams, so stop on in if your dog still needs some winter weather gear. Pip is sure glad her Mom did!

Pip from Mukwonago, WI, models her SnoJam she got at End of the Leash!

Pip from Mukwonago, WI, models her SnoJam she got at End of the Leash!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Today the HAWS Pet of the Week is Dutchess the cat. She is an absolutely beautiful girl! This petite sweetie is three years old. She is a domestic short-hair kitty with slate gray and white fur, and a very friendly gal who seeks out human attention. Dutchess was living outdoors until a kind human rescued her. She much prefers the indoor life and would like to try it out with you! Would you like to offer darling Dutchess a family of her own? Please visit HAWS to meet this adorable feline and see if she is right for you. 

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Have a paw-some week :)
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

HUGE Sales in Our Newsletter!


You’re missing out on lots of amazing sales and announcements if you haven’t signed up for our monthly newsletter! February is full of generous discounts on all your favorite brands of pet food, treats and more. Signing up is super easy!

Just scroll down to the “Stay Connected” Section on our website home page and enter your email. That’s it! (Below is a screenshot of what you’ll see on the website home page.)

We promise no spam, and no sharing of any of your information, ever.

—-> Click here for February’s Newsletter in full, viewable in your browser.

This is a screenshot of our Stay Connected section on our  main website page .

This is a screenshot of our Stay Connected section on our main website page.

 

New and returning on our shelves

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Got a small breed canine friend?

Zignature now has Small Bites!

New on the shelves at End of the Leash.

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And returning to our frozen foods…Stella & Chewy’s Frozen Dinner Morsels for Cats! We have Chick Chick Chicken and Duck Duck Goose available in 1.25lb bags.

From their website:

Each Stella & Chewy’s dinner morsel offering is formulated to mirror a cat’s ancestral diet. There has never been an easier way to feed a biologically appropriate raw food diet! Our dinner morsels minimize the time needed to thaw before serving. Quick thaw and serve, raw feeding made easy!

  • 98% meat, organs and bone

  • Cage-free and wild-caught & farm-raised proteins

  • Fortified with added vitamins and minerals

  • Rich in taurine and enhanced with probiotics and antioxidants

  • 100% complete and balanced dinner

  • No grains; no gluten

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Tito is a truly tremendous two year old dog. He is strikingly handsome, with a brindle patterned coat accented with white. Not only is he visually appealing, but his personality is fantastic, too! Tito is shy but once he warms up, is a total charmer. This pup loves being pet and returns your affection with his great cuddling skills. Tito knows the sit cue and is eager to learn other skills. He even likes other dogs and cats! This well rounded gent is ready for a new home. Are you looking for a new friend? Come to HAWS and see if Tito fits the bill.

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Thanks for stopping by our blog!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Cold Weather Closing


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If you didn’t see our announcement on Facebook, both our Mukwonago and Pewaukee End of the Leash locations closed for today, Wednesday, January 30th, because of the extreme cold and weather. We hope you are all safe and warm, too! Both stores will reopen Thursday January 31st at 11am (two hours later than our usual time).

As responsible pet owners, we all know how important it is to keep our animal friends safe during summer and hot weather; let’s not forget our cold weather safety, too! The American Veterinary Medical Association has compiled a detailed list of tips, things to observe, and choices for you and your pet during cold weather.

—-> Cold Weather Pet Safety from the AVMA

 

Now in stock and SELLING FAST—SnoJams

We still have a few months left of winter weather, and your doggie will thank you for the coziness of a SnoJam! Here’s what they say about them:

Full-body comfort and warmth. Decorative collar and removable hood.

The SnoJam® provides full-body comfort and the warmth of soft fleece. Produced in original fabric designs with a decorative collar. A generous opening to attach a leash adds to the appeal of this body suit, and a snap-on, snap-off hood provides versatility when you need it. Extra-long cuffs can be extended for long legs, or folded for shorter legs.

Pip from Mukwonago, WI, models her SnoJam she got at End of the Leash! Come and get yours while the selection is hot!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

The HAWS Pet of the Week this go 'round is Megan, the American mix rabbit. This gorgeous bunny is simply delightful! She is affectionate, curious and playful. Megan has a strong personality and makes her will known. She would do best in a rabbit-savvy home with adults. This exuberant lady will keep you on your toes and entertain you with her antics. Do you have room in your heart and home for the Marvelous Megan? 

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Sending you warm wishes—stay safe!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Keepin' It Close to Home


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When you shop at End of the Leash, not only are you supporting our small local business, but you are also supporting several Wisconsin companies when you buy:

And while the winter weather bears down, it’s even easier to keep it close to home. We appreciate you choosing us, and helping our local and state economy (and dreams!) thrive!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Sachi and Cookie might not be the Dynamic Duo, but let's face it; they're more cuddly than any super heroes we can think of. These gals are stunning cats who are looking to find a new home together. They are 13 years old, but if we didn't divulge that, you probably wouldn't guess and they're not telling! They are napping professionals who would like a loving new sponsor. Could it be you? Visit them at HAWS to find out!

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Thanks for stopping by our blog :)
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

More Dog Games for Indoor Play


This week we have more indoor winter activity ideas for your dog! In fact, these “smelly” games are excellent all year round!

Modern Dog Magazine has an article, “8 Fun Scent Games Your Dog Will Love” that gives instructions for these easy yet stimulating games for your pooch: Find the Food, Pick the Hand, New Animal Scent, Hide & Seek, Shell Game, Where’s Dinner?, Scent Trails, and Find the Scent Itself. Not only will she have fun, but you will, too!

—-> Click here to check out the whole article!

And to spice up those games, why not try some new treats?

How about some Fromm Crunchy O’s or Benny Bullys?

Also, on sale this month at End of the Leash:

  • Mrs. Beaster's treats, $1 off

  • Punk-n-pyes treats, $3 off

AND for the kitties:

  • Fruitables Wildly Natural treats, $1 off

  • Buddy Biscuit cat treats, $1 off

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Jeremy is a domestic mouse who is available for adoption at HAWS. He and several of his brothers have been waiting patiently for homes. Mice are fun pets who will entertain you with their antics. They are sweet, intelligent little animals who have individual personalities. Males should be kept by themselves to avoid fighting, but they don't take up much space. If you have room for a little rodent friend come and visit Jeremy and his brothers!

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Thanks for stopping by our blog :)
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Beat the January Blues


The rush of the holidays is over, and the cold and (still) long winter days are here. Since lengthy excursions outdoors aren’t on the schedule quite yet for most of us here in Wisconsin, End of the Leash offers some fun ways to help your animal friends (and you!) through the January doldrums.

Our pick for the month—thinking games!

First, check out this cool article we found on Mother Nature Network (MNN)— 10 Brain Games to Play with Your Pup. (And probably some even with your kitty!) It includes great descriptions, and even a few videos! We’re pretty impressed with this one:

We also have some excellent doggie “board games” at End of the Leash! These games are designed by Nina Ottosson and focus on challenging your dog’s brain. Be sure to supervise when playing, and remember they aren’t chew toys so be sure to clean and put away when the fun’s done! We guarantee you’ll enjoy teaching your dog how to use the puzzle—play, bond, and make winter days more exciting.

Nina’s toys are all easy to clean. Simply remove all treats/kibble and hand wash with warm soapy water, rinse clean and dry. Fill again for more fun! Stop in at either of our locations to check them out!

 
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BOGO: Earthborn Grain-Free Cat Food Pouches

Right now at both EOTL locations, enjoy a special BOGO on Earthborn Holistic Moist Grain-Free Cat Food Pouch Formulas!

We carry all flavors: Autumn Tide, Fin & Fowl, Key West Zest, Lowcountry Fare, Riptide Zing, and Upstream Grille.

This special lasts through January ONLY! Stop in soon to get yours!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Princess is a magnificent young pit bull! Like many princesses she's stunning and has a wonderful demeanor. She enjoys playing with tennis balls and will catch them midair. Beautiful and intelligent, she walks nicely on a leash and is eager to learn. Princess is affectionate and an advanced snuggle-bug. Stop at HAWS to start your 2019 with the "royal treatment".

Princess is a magnificent young pit bull! Like many princesses she's stunning and has a wonderful demeanor. She enjoys playing with tennis balls and will catch them midair. Beautiful and intelligent, she walks nicely on a leash and is eager to learn. Princess is affectionate and an advanced snuggle-bug. Stop at HAWS to start your 2019 with the "royal treatment".

Happy 2019! Hope your year’s off to a purrrr-fect start!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Looking Ahead to a Purr-ific 2019!


Photo courtesy of  The Drake Center .

Photo courtesy of The Drake Center.

Oh, yes, it’s already that time of year where we’re gathering memories of all the events of the last 12 months and when we are thinking ahead to what we’d like to do and experience in the next year.

We love the cleverness of this article by The Drake Center in Encinitas, CA—to create our New Year’s resolutions or goals inspired by the simplicity and playfulness of our furry companions!

Keepin’ it real and doable. Check it out —-> 10 New Year’s Resolutions Inspired by Your Pet

 

Lakeland Adoptables at Mukwonago EOTL

Looking to ring in the new year with a furry friend??

On Saturday, December 29th, Lakeland Animal Shelter will be at our Mukwonago store with adoptables for you to meet—and maybe give a furever home!

Swing by between 11am-2pm. See you then!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Skittles is as sweet as her name! She is super affectionate and just looking for some-bunny to love.

This American mix rabbit is five months old. She has elegant black fur and ears that haven't quite decided if they'll stand up or lay down. She is a curious gal who loves to cuddle. Wouldn't you love a snuggle-bunny for the holidays?

 

Thanks for a fabulous 2018!! We look forward to seeing you next year!

Don’t forget our New Year’s hours:
New Year’s Eve 9am-4pm; New Year Day CLOSED

Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Merry Christmas From All of Us at End of the Leash


Less than a week left for all your Christmas shopping! End of the Leash has some pretty amazing gift ideas for your furry children and furry children parents alike. (Sure, we’re a bit partial…but we think you’ll agree!)

PLEASE NOTE our holiday hours:

Christmas Eve 9am-4pm; Christmas Day CLOSED
New Year’s Eve 9am-4pm; New Year Day CLOSED


This year we have a fantastic variety of bakery goods—shop NOW for the best selection. They run out fast!

We have some of the best toys around—Westpaw, Tuffy, Godog, and more.

And don’t forget treats and puzzles!

We also have a HUGE selection of pet supplies—bowls, beds, blankets, coats and tons more. Stop in to check out our excellent selection.

 

Need some “busy treats”?

Needing to keep your dog busy while you get your cleaning, cooking or wrapping done?  We love to use frozen treats! Here are some options you can use to stuff a Kong or a center bone, then freeze.  Once frozen, give to your pup to keep her occupied!

Flavor Additions/added nutrients:

  • dehydrated bone broth

  • peanut butter

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“Stuffing”:

  • canned pumpkin

  • canned sweet potato

  • plain, unsweetened applesauce

  • canned dog food

  • frozen raw dog food

  • mashed banana

  • rehydrated Honest Kitchen food

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

This week we are bringing you a fantastic feline! Dan is an eight year-old Brown tabby, domestic short hair cat. This gorgeous fellow came to HAWS because his previous owners were moving and could not bring him with. He is a distinguished gentleman with plenty of pep in his step. A curious kitty, he enjoys relaxing while surveying his kingdom. Just look at that face, it begs to be adored!

This week we are bringing you a fantastic feline! Dan is an eight year-old Brown tabby, domestic short hair cat. This gorgeous fellow came to HAWS because his previous owners were moving and could not bring him with. He is a distinguished gentleman with plenty of pep in his step. A curious kitty, he enjoys relaxing while surveying his kingdom. Just look at that face, it begs to be adored!

Merriest of Christmases to you!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Homemade Pet Treats--A Fun & Easy Gift!


We’ve got you covered at EOTL for Christmas gifts for your pets AND pet-loving friends!

We are really loving Betty’s Grain-Free Amaranth Elk Antler Cookie Mix for nutrition-packed grain-free dog treats. It’s a great gift idea for the discerning pet palette. You can change up the flavor and nutrition by using different liquids in the recipe—bone broth or goat's milk are two healthy additions! Best of all, you can make the treats yourself or simply give the mix as a gift!

Betty’s says:
This cookie mix is fast, fresh and fun!  Contains Iron, Zinc, Calcium, Copper, Manganese, Magnesium, Potassium and Phosphorus.  Guaranteed analysis from Clemson University.  Naturally occurring Glucosamine and Chondroitin is also found in Ground Elk Antler!  Ingredients [for the grain-free mix] include Garbanzo beans, Arrowroot, 5 Seed meal Mix (Sunflower, Hemp & Pumpkin Kernels, Flax and Chia Seeds), Sorghum, Amaranth, Ground Elk Antler, Cinnamon and Turmeric.

Whether you’re making the treats or gifting the mix, EOTL also has cookie cutters to make fun shapes!

For an easy, go-to cookie-shaping tool, look no further than the Messy Muts Silicone Dog Treat Maker! It has non-slip handles, is BPA and PVC-free, safe up to 446 degrees, and is microwave, dishwasher, and freezer safe! It includes 15 small and 8 large bone-shaped cavities.

If you prefer classic cookie cutters with a variety of shapes, we have Ann Clark’s set of 5 cookie cutters. It makes a cute gift on its own as well!

 

More high-quality gifts you can find at End of the Leash! 

 

New goodness from Herbsmith

We now carry two new digestive health support products from our friends at Herbsmith—both of which are safe for both your dog and cat!

Herbsmith GastroCare focuses on pets who have sensitive tummies, and occasional symptoms like loose stools, gurgly belly, and who may need overall digestive support.

Herbsmith Slippery Elm is a wonderful anti-inflammatory and intestinal soother for pets who may have diarrhea or constipation, stomach irritation and/or gastric distress. It can help a pet recover more quickly after eating something she shouldn’t have. This formula is also USDA organic.

Stop in at one of our locations to chat with our helpful staff if you think your dog or cat might benefit from one of these products! We can help you choose which one is best for your pet.

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

The HAWS Pet of the Week this week is Union. He is a dapper three year-old Labrador mix! He is an athletic boy with a zest for life. This guy enjoys being silly but is adept at learning new skills. He is an affectionate boy who loves to lean into you for some quality petting. Union would do best in an adult home without cats.

The HAWS Pet of the Week this week is Union. He is a dapper three year-old Labrador mix! He is an athletic boy with a zest for life. This guy enjoys being silly but is adept at learning new skills. He is an affectionate boy who loves to lean into you for some quality petting. Union would do best in an adult home without cats.

Have a fantastic day! Thanks for stopping by our blog.
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Another Great Midnight Magic!


We simply can’t thank everyone enough for another amazing turnout for Mukwonago’s Midnight Magic here at End of the Leash! We’d love to share some short video clips from our live music with Eric Darnell, and from several of our food company reps (links below). A great time was had by all!

Here are links to MORE great clips from our food reps during the Midnight Magic event!

 

Flavors of the Month from Fromm & Born Free


It’s still early in the month…come and stock up on bags of Fromm’s Flavors of the Month that are on special!

  • Any size bag of Pork & Peas for Dogs—$3 off

  • 4-15lb bags of Surf & Turf for Cats—$3 off


We also have bags of Redwood Ranch by Born Free that are on sale in December, too:

  • $1 off 4lb bag

  • $3 off 12lb bag

  • $4 off 26lb bag

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

This week the HAWS Pet of the Week is Cleo! She is a one year-old tabby, domestic short-hair cat. When she arrived at HAWS as a stray, we were worried she wouldn't make it. She was emaciated and listless, but her will to live was strong! After being tenderly cared for by shelter staff and her foster family, Cleo is now looking for a forever home. This kitty is super affectionate! She wants to get close and cuddle and also loves to play. She is extremely outgoing with a purr that she produces on contact!

This week the HAWS Pet of the Week is Cleo! She is a one year-old tabby, domestic short-hair cat. When she arrived at HAWS as a stray, we were worried she wouldn't make it. She was emaciated and listless, but her will to live was strong! After being tenderly cared for by shelter staff and her foster family, Cleo is now looking for a forever home. This kitty is super affectionate! She wants to get close and cuddle and also loves to play. She is extremely outgoing with a purr that she produces on contact!

Hope to see you soon!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

We've Got the Magic


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Midnight Magic is now upon us—only a few days away!

It’s hard to believe that 8 years ago around this time, we were remodeling our previous retail space in downtown Mukwonago. Since then, we’ve grown and made a home in our awesome Bay View Road store and have created so many memories!!

This will be our 14th Mukwonago Midnight Magic since we opened in 2005 and we are just as excited as ever to offer you—our AMAZING customers and friends—more great deals, live entertainment, giveaways, and vendors that will be here to celebrate our community with us.

Stop in for the SALES and stay for the FUN
on Saturday, December 1st!!

(CLICK HERE to see our newsletter that includes all the sales and event schedule.)

Sales are at both stores: Mukwonago from 9am-10pm, Pewaukee from 9am-4pm

Drop in at our Mukwonago location for all the events!

  • HUGE sales on dry, canned, and frozen food

  • 20 different vendors visiting throughout the day

  • Raffles!!

  • Adoptables from Lakeland and HAWS

  • Live music with Eric Darnell starting at 5pm

Here are a few memories from past Midnight Magics…

 
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Don’t miss your pictures with Santa!

Join us at End of the Leash Mukwonago to have your pet’s photo taken with Santa on Saturday, December 8th from 11am-3pm!

100% of the proceeds from this event will go to L.E.A.R.N. (Labrador Education and Rescue Network).

The cost is $10.00 for two digital photos. No appointment necessary! Stop by for a raffle, treats and lots of fun!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

This is Jack, the Russian Tortoise. He was surrendered to HAWS this summer, in rough shape. After several months recuperating in foster care, he's ready for adoption!   This gentle reptile is roughly the size of a soft ball. His species can grow to be eight to ten inches long and live until 40 years-old. He is a vegetarian who mostly dines on dark leafy greens (even dandelion leaves)! He likes a dry enclosure with special lights, somewhere to dig and appreciates a weekly soak. When the weather is warm he likes to be outdoors. However, as previously stated, he likes to dig. So, outside he needs to be watched or have a reinforced area.

This is Jack, the Russian Tortoise. He was surrendered to HAWS this summer, in rough shape. After several months recuperating in foster care, he's ready for adoption!

This gentle reptile is roughly the size of a soft ball. His species can grow to be eight to ten inches long and live until 40 years-old. He is a vegetarian who mostly dines on dark leafy greens (even dandelion leaves)! He likes a dry enclosure with special lights, somewhere to dig and appreciates a weekly soak. When the weather is warm he likes to be outdoors. However, as previously stated, he likes to dig. So, outside he needs to be watched or have a reinforced area.

See you at Midnight Magic!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Massive Pet Food Savings This Week!


Don’t miss up to $16 off dry food and up to $8 off frozen raw food during our Black Friday/Small Business Saturday sales! Enjoy generous discounts on select treats, too! Brands on sale include American Natural Premium, Earthborn Holistic, Fromm, Fussie Cat, OC Raw, PureVita, Sam’s Yams, Wet Noses…AND MORE.

Check out our latest newsletter for the official sale list: Black Friday & Small Business Saturday Sales at End of the Leash

These sales are ONLY GOOD FOR THE DAYS LISTED, for normally stocked products.

 

New food and treat flavors from Fussie Cat and Fromm

We now carry two new dry food flavors from Fussie Cat—Market Fresh Guinea Fowl & Turkey Meal and Market Fresh Quail & Duck Meal.

Fromm’s Crunchy O’s Treats have also made their way to our shelves! Your dog will love the flavors: Pumpkin Kran POW, Smokin’ CheesePlosions, and Blueberry Blasts.

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

 
This week's Pet of the Week is Ali! She is a beautiful four year-old pit bull. This girl has been at HAWS since July, patiently waiting for the right adopters. Ali is very smart, she loves to learn and knows many cues. She is a cuddle bug with velvety-soft fur. Ali wants to hog all of your love and praise though, so she's looking to be an only pet. Let's get this girl home for the holidays!

This week's Pet of the Week is Ali! She is a beautiful four year-old pit bull. This girl has been at HAWS since July, patiently waiting for the right adopters. Ali is very smart, she loves to learn and knows many cues. She is a cuddle bug with velvety-soft fur. Ali wants to hog all of your love and praise though, so she's looking to be an only pet. Let's get this girl home for the holidays!

 
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Thanksgiving Week Hours

Both of our End of the Leash locations will be CLOSED on Thanksgiving Thursday, November 22nd.

We will reopen on Black Friday, November 23rd from 9am-7pm. Our Small Business Saturday hours are our normal weekend hours, 9am-4pm.

Hope to see you during our fantastic sale days!!
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

Treat 'Em Right!


We have more NEW good stuff on our shelves at EOTL to treat your best dog and cat friends!

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Coco-Carnivore Meatballs treats are made for dogs AND cats. We carry the Beef+Oranges+Coconut, Turkey+Spinach+Coconut, and Chicken+Basil+Coconut flavors.

Made with the finest ingredients:

  • 100% Human-grade ingredients

  • Made with organic CocoTherapy Coconut Chips

  • No by-products

  • Non-GMO

  • Sourced from USA farmers and producers

Coco-Carnivore Meatballs are:

  • Antibiotic-free

  • Hormone-free

  • Grain & gluten free

  • Raw & freeze-dried

  • No preservatives, colors, or flavors

  • Humanely raised and ethically produced

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We also now carry Benny Bully’s freeze-dried treats. They are made in Canada, with ingredients sourced only from Canada and the USA. Their proprietary freeze-drying method maintains the nutrition of the ingredients and allows them to avoid using additives or preservatives. This method also gives Benny Bully’s treats a long shelf life!

End of the Leash carries: Benny Billy’s Liver Chops (single ingredient), NutriMix, LiverPlus Pumpkin, LiverPlus Sweet Potato, LiverPlus Cranberry, LiverPlus Blueberry, and LiverPlus Coconut.

Treat your pets to treats full of antioxidants, fiber, and a wide range of nutrients that support a healthy immune and digestive system.

 

Black Friday & Small Business Saturday

Can you believe it’s that time already? We will be having tons of deals, all announced in our newsletter that just came out this week! So if you’re on our list, be sure to check your email for the huge listing of specials that we only have once a year. If you’re not on the list, here’s a complimentary link: End of the Leash Black Friday & Small Business Saturday Specials . Be sure to sign up to ensure getting first dibs on our Midnight Magic specials in December!

This is a screenshot of our Stay Connected section on our  main website page .

This is a screenshot of our Stay Connected section on our main website page.

Not signed up for our newsletter?

Just scroll down to the “Stay Connected” Section on our main website page and enter your email. That’s it!

We promise no spam, and no sharing of any of your information, ever.

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

This week's Pet of the Week is Spikey! He is a common Bearded Dragon. He is seven years old and about 14 inches long and a beautiful creature. He likes dogs and cats and really enjoys being carried around by his people. His previous owners said he will kiss your cheek or neck while riding on your shoulder. He is a really nice guy who enjoys being handled. Stop in and see if Spikey the Friendly Dragon is the right pet for you.

This week's Pet of the Week is Spikey! He is a common Bearded Dragon. He is seven years old and about 14 inches long and a beautiful creature. He likes dogs and cats and really enjoys being carried around by his people. His previous owners said he will kiss your cheek or neck while riding on your shoulder. He is a really nice guy who enjoys being handled. Stop in and see if Spikey the Friendly Dragon is the right pet for you.

Have a fantastic day! Thanks for stopping by our blog.
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

New from Honest Kitchen--Pour Overs


Want a moist food topper to boost your dog’s nutrition and ramp up their meal flavor? We now carry Honest Kitchen’s Pour Overs! We have all 9 flavors of their three formulas:

  • Superfood Pour Overs: Chicken Stew, Turkey Stew, and Lamb & Beef Stew; ALL with Spinach, Kale & Broccoli

  • Pumpkin Pour Overs: Chicken & Pumpkin Stew, Turkey & Pumpkin Stew, Salmon & Pumpkin Stew

  • Bone Broth Pour Overs: Chicken Stew, Turkey & Salmon Stew, Beef Stew

The Honest Kitchen Promise:

  • Made in the USA

  • No by-products

  • No preservatives

  • No corn, wheat, soy or GMO ingredients

All ingredients are processed in the USA in a human grade food processing facility. They are non genetically modified and free of any chemicals & preservatives. All meat is hormone and antibiotic free.

 

A new spin on grain-free treats!

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Betty from Walworth, Wisconsin got a fantastic idea to grind up the oh-so-popular Elk antlers into a powder form and incorporate it into an at-home dog cookie mix! She had the powder analyzed by Clemson University in South Carolina and found it was packed with protein and tons of minerals. She even sources the naturally-shed antlers from her brother’s family farm in southern Wisconsin.

End of the Leash is proud to carry Betty’s Grain-Free Amaranth Elk Antler Cookie Mix! It’s a great gift idea for the discerning pet palette. You can change up the flavor and nutrition by using different liquids in the recipe—bone broth or goat's milk are two healthy additions!  Stop in to learn more or pick up your own bag!

 

Need some cookie cutters for your holiday pet gifts?

We’ve got you covered! Get just the bone alone (1-3/8" x 3-1/8") or this set of 5. Great for making your own treats to give away, or as a gift themselves to your favorite pet-treat-baker!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Albert is a domestic short hair tabby with white. He is twelve years young and currently resides in our small cat colony room. That means that Albert can live in harmony with other mellow cats.

He likes meeting people and once he's done so is very affectionate. This former stray kitty enjoys sunning himself and surveying his kingdom from a comfy perch. He is looking to continue his life of leisure in a peaceful home.

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Have a fantastic day! Thanks for stopping by our blog.
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

What Your Vet Never Told You


We have a new resource for you at End of the Leash—an insightful book written by Odette Suver, DVM, that should be on every animal owners’ shelf!

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From the front cover of the book, What Your Vet Never Told You—Secrets to Supporting Peak Health for Your Animal:

“Dr. Suter provides practical tips and advice to move your pets from a state of dis-ease to wellness, something that can only be accomplished by holistically encompassing all aspects of your pet’s mind, body, and spirit." —Karen Shaw Becker, DVM, Proactive and Wellness Veterinarian

From the back cover of the book:

In this book you will:

  • Discover the cutting edge functional approach to healing for your animal

  • Learn how to restore your animal's healthy body function

  • Recognize the biggest mistakes people make regarding health

  • Implement a specific plan that facilitates return to a healthy state

  • Gain tools to prevent disease and give your animal a healthy and happy life


Stop in store to pick up your copy today!

 

A closer look at cats and kibble

Image from the article,   Answers: What Dry Food Does to Your Cat's Gut   from The Feline Nutrition Foundation.

Image from the article, Answers: What Dry Food Does to Your Cat's Gut from The Feline Nutrition Foundation.

Does this sound familiar? “I want to switch my cat over to a raw meat diet, but, in the meantime I'm still feeding her dry food. I notice she throws it up pretty often, almost always soon after eating it. What is it about dry food that makes cats throw it up? The barf looks almost the same as when it went in!”

We found an article on The Feline Nutrition Foundation to be of great help in understanding some of the science of what happens in a cat’s digestive tract when it consumes dry kibble.

Read the full article here! —-> Answers: What Dry Food Does to Your Cat's Gut

 
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Santa Paws is coming!

Join us at End of the Leash Mukwonago to have your pet’s photo taken with Santa on Saturday, December 8th from 11am-3pm!

100% of the proceeds from this event will go to L.E.A.R.N. (Labrador Education and Rescue Network).

The cost is $10.00 for two digital photos. No appointment necessary! Stop by for a raffle, treats and lots of fun!

 

HAWS PET OF THE WEEK

To learn more about how to adopt through HAWS, please visit their adoption page.  You may also give them a call at 262.542.8851.

Red is a 4 year old Coonhound. He is a tall and active boy that loves searching for lost food in low and high places. He is a not a fan of sharing the attention of his people so he would do best being the only pet in the house. He is an active boy that would love to be a part of an energetic household.

Red is a 4 year old Coonhound. He is a tall and active boy that loves searching for lost food in low and high places. He is a not a fan of sharing the attention of his people so he would do best being the only pet in the house. He is an active boy that would love to be a part of an energetic household.

Have a fantastic day! Thanks for stopping by our blog.
Your Friends at End of the Leash

Please remember that us folks at End of the Leash are not veterinarians and no information on our website is intended to replace the indispensable and professional advice of your veterinarian.

© Copyright 2009-2019, End of the Leash, LLC.  All rights reserved.